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Tile Adhesive Pricing Trends Q2 2026

Market Analysis · 5 min read

The Indian tile adhesive market has seen consistent upward price pressure through the first half of 2026. Cement-based adhesives — the most widely used category in residential and commercial construction — have risen 6–8% year-on-year, driven primarily by escalating raw material costs and logistics bottlenecks.

What's Driving the Increase?

Three factors account for the bulk of the price movement. First, cement prices — which constitute roughly 40% of the input cost for standard tile adhesives — have climbed 9% since January 2025 due to higher clinker costs and freight inflation. Second, polymer prices (used in flexible adhesives) have remained elevated globally. Third, the implementation of stricter quality compliance norms under BIS has pushed smaller manufacturers to reformulate, raising industry-wide production costs.

Brand-Level Comparison

UltraTech Tilefixo has held pricing relatively stable, absorbing approximately 2% of the raw material increase. MYK Laticrete adjusted its premium epoxy grout line by +7% while keeping standard adhesive prices flat. Saint Gobain Weber introduced a new high-performance variant at a 12% premium over its base range, targeting the growing demand for large-format tile installation.

Outlook for Q3 2026

If cement prices stabilize at current levels — as industry analysts expect — adhesive pricing should plateau by August. However, monsoon-season logistics disruptions may cause short-term spot price volatility in northern and eastern India. We recommend buyers lock in bulk pricing before mid-July.